Moat in Business: 7 Types That Create Competitive Advantage - FourWeekMBA
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fourweekmba.com
Moat in Business: 7 Types That Create Competitive Advantage - FourWeekMBA
Economic or market moats represent the long-term business defensibility. Or how long a business can retain its competitive advantage in the marketplace over the years. Warren Buffet who popularized the term "moat" referred to it as a share of mind, opposite to market share, as such it is the characteristic that all valuable brands have.
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