BIG3 granted Detroit a franchise, and the city is ready. The Amplifiers will make its debut Sunday, July 20, at Little ...

The Big 3, a three-on-three basketball league co-founded by rapper Ice Cube, will play games at Heritage Bank Center in ...

Ice Cube's 3-on-3 basketball league has announced a partnership with the newly launched VICE Sports when the new season starts on June 14.

Today, the BIG3 announced that VICE Sports, the recently launched sports vertical from VICE Media, has joined the league as a ...

The BIG3 basketball league, founded by Ice Cube, kicks off its 2025 season on July 20 at Little Caesars Arena in Detroit. The ...

Amplifiers coach George Gervin talks with us about the upcoming league and the excitement of having three-on-three basketball ...

Ex-Laker Dwight Howard signs with the L.A. Riot, part of Ice Cube’s BIG3 three-on-three league. Howard will be inducted into ...

Big3 league co-founder Ice Cube says he'll be coming to Detroit this July for the premiere game of the three-on-three ...

LOS ANGELES, April 29, 2025 /PRNewswire/ -- Today, the BIG3 announced that VICE Sports, the recently launched sports vertical from VICE Media, has joined the league as a new media partner and will ...

The Detroit Amplifiers are adding serious firepower to their bench, announcing today that former NBA standout Earl Boykins ...

Iconic Sportswear Company to Become League's Official On-Court Uniforms and Apparel Partner Creating All-New League Merchandise LOS ANGELES, April 24, 2025 /PRNewswire/ -- Today, the BIG3 ...