BMW, Vision Driving and Experience Design

BMW VDX Vision Driving Experience Design Preview
Showcasing driving pleasure up to the physical limits is the BMW Group’s mission with its new high-performance test vehicle – the BMW Vision Driving Experience. This Vision Vehicle is not destined for series production,
BMW's Vision Driving Experience prototype previews next-gen tech
BMW has revealed a striking prototype vehicle that is being used to test out some of the manufacturer’s latest technology.The Vision Driving Experience – not slated for production – acts as a ‘rolling test rig’ for some of the brand’s new features,
BMW 3 Series EV tech previewed by Vision Driving Experience concept
BMW has unveiled a new concept dubbed the Vision Driving Experience to offer a glimpse at some of the intelligent systems that will make their way into the production-spec electric 3 Series Neue Klasse,
BMW M3 Electric Neue Klasse Prototype – First Drive
Is this the future BMW M3? The BMW M3 Electric Prototype represents a groundbreaking shift in high-performance sports sedans, blending the raw power of M Power with cutting-edge electric technology. This prototype showcases BMW M’s vision for the next-generation M3,
BMW details its custom ECU for soulful next-gen EV driving pleasure
BMW has been talking up its forthcoming Neue Klasse range of electric cars since 2023, and it's now revealed more info about the key component that will shape your driving experience in those vehicles: a powerful electronic control unit (ECU) built in-house,
BMW’s next-gen EVs depend on an unassuming black box called ‘Heart of Joy’
The all-in-one ECU was designed in-house in the hopes of making BMW’s new EV stand above the crowd.
BMW F 450 GS Adventure Bike Launch Timeline Revealed- Check Details
BMW F 450 GS comes with a design following the pattern of the GS family BMW Motorrad has some of the most famous and capable ...
BMW’s $20,000 wheels are now available in North America
There are only a handful of complete wheel sets available in North America, but the German automaker can deliver more wheel ...
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I Sold My Tesla for a BMW i4, But the Tech Disappointed Me, and I’m Holding Out for the Rivian R3X
I sold my Tesla for a BMW i4, expecting a refined driving experience, but the tech left me frustrated, now I’m holding out ...
BMW Is Testing a New All-Electric Prototype With ‘Super-Brain’ Computers
BMW is testing "super-brain" computers in its BMW Vision Driving Experience, which the marque says will elevate efficiency ...
Tesla Model X vs BMW iX: A six-figure EV SUV showdown
The Tesla Model X all-wheel drive has 329 miles of range, whereas the BMW iX gets you 303-311 miles on a single charge, ...
BMW’s First Long-Wheelbase X3 Gives China The Legroom It Craves
The X3 L sold in China is available with a 2.0 turbocharged four in two outputs, putting out 190 and 258 hp respectively ...
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BMW i3 Neue Klasse Spotted Playing In The Snow With Its 3 Series Sibling
The BMW Neue Klasse platform is getting closer and closer to production, with the automaker testing the next-gen 3 Series and ...
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This 2025 BMW M2 Just Joined Our Yearlong Test Fleet—Will We Regret It?
It’s been nearly a year since we awarded the M2 our Performance Vehicle of the Year calipers, but there’s a good reason we ...
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BMW F 450 GS ADV Launch Plans – Made in India?
Like the G 310 GS, the BMW F 450 GS will be manufactured in India and exported to multiple international markets worldwide ...
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Here’s how BMW plans to boost EV range and efficiency with its new ‘Heart of Joy’ ECU
BMW promises its Neue Klasse electric vehicles will have 30% more range and 30% faster charging. How? BMW revealed ...
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BMW's Forgotten McLaren F1 Rival
One of BMW Technik’s cars, created with the input of iconic design firm Italdesign, was the Nazca M12 (and the two sister ...