Having researched the rise of Purdue Pharma's OxyContin blight, the most pernicious catalyst was the same thing I saw in those Instagram ads: aggressive, data-driven marketing. As Dr. Art Van Zee ...

A judge in the US has approved the sale of Purdue Pharma’s consumer health business ... opioid lawsuits centred around the promotion and marketing of its OxyContin (oxycodone) painkiller ...

Opioid victims are not getting a "fair shake" in potential $7.4 billion settlement, a claimant in the Purdue Pharmacy ...

They deny wrongdoing and stopped short of offering an apology for the impact of Purdue Pharma's involvement in the opioid market, centred around the promotion and marketing of its OxyContin ...

Purdue Pharma’s owners from the Sackler family ... “They basically created the playbook for marketing opioids.” She said the Sacklers and Purdue essentially helped spark the opioid crisis ...

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Here's why people alleging Purdue Pharma's opioids harmed them may not see much of the proposed $7.4 billion settlement in a bankruptcy case.

Purdue Pharma and owners to pay $7.4 billion in settlement of lawsuits over the toll of OxyContin Members of the family who own OxyContin maker Purdue Pharma, and the company itself, agreed to pay ...

Purdue Pharma, manufacturer of the highly addictive ... highlight STAT’s successful lawsuit to unseal internal Purdue marketing memos, and to make public the first deposition made by Dr. Richard ...