Influencer marketing is undergoing a transformation. The days of one-off brand deals, where influencers simply posed wit ...

Healthy eating sounds deceptively simple—just eat more fruits and vegetables and avoid junk food, right? However, healthy ...

Denim nails will be everywhere this season. Find out everything to know about the trend from nail experts here.

More and more B2B deals are happening in DMs. Here's how to unlock this untapped potential for your business and leverage it ...

The emergence of generative artificial intelligence as a transformative force is reshaping how software is developed and ...

When organizations prioritize a clear purpose over profit, they have a positive influence on consumers and stakeholders of ...

Another harmful effect of advertising romance is how young people’s perception of relationships is shaped by the media promoting unrealistic lifestyles, body shapes and beauty standards. These kinds ...

CMO Scott Utke discusses how the grape growing giant is looking to better appeal to groups like millennials with new ...

A sales drop in the mid-single digits in Kraft Heinz’s fourth quarter and in the low single digits for the year sent the CPG giant’s stock tumbling, but executives have a plan to claw back losses – th ...

Ad campaigns that leave the biggest impact—like those from Poppi and Carl’s Jr—are the ones that go beyond the screen.

Think outside the box with your video marketing. Here are creative, unique ways to use video in your marketing campaigns and ...

By crafting a narrative that highlights your brand's purpose and values as well as the customer's journey, you can forge ...