Jodi Amendola is CEO of Amendola, an award-winning healthcare, health IT and life sciences PR and marketing agency based in Scottsdale, AZ. If you’re a seasoned professional in your industry, you have ...

Here's an oft-debated subject among writers, journalists, PR practitioners and other pursuers of the trivial: Does "op-ed" refer to "opposite" the "edit"orial page or is it short for "opinions and ...