Both site content and a publisher’s brand perception have significant impact on overall ad effectiveness, a new Millward Brown Digital publisher study reveals. The study, titled “Publisher Impact,” ...
In the classic British novel The Hitchhiker’s Guide to the Galaxy, a race of aliens spends millennia crafting a supercomputer powerful enough to calculate the answer to “life, the universe, and ...
Earlier this year, Google Search started showing “About this result” to give people more context about a website before they click. At Search On 2021, the company announced three new sections that ...
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