Balaji Ganesan is CEO and co-founder of Privacera, a leading AI and data security governance company. Learn more at www.privacera.com. Turning vast troves of data into actionable business insights is ...

Running a small business can be exciting and rewarding. For many owners, it’s a dream come true. However, every company faces risks that can turn that dream into a financial nightmare if they don’t ...

When meeting with a prospect for the first time, you probably don’t automatically offer your products or services. Instead, you build a foundation by talking with them to learn where they are now and ...

Our guide to all things strategy, from “adjacency expansion” to “value stick.” by HBR Editors What is strategy? This question may be familiar if you’re a seasoned HBR reader: It’s the title of a ...

KPIs focus on strategic business objectives, while metrics provide supporting data. Understanding this distinction is key for successful customer relationships. Create KPIs through collaboration with ...

The lack of willingness to deep-dive research and reliance on poor proprietary data consistently undermine go-to-market strategies. Disjointed customer-facing teams and fragmented tech stacks make it ...

We’ve spent a century creating efficient organizations. We’ve created companies of scale that transform our economy and create wealth. Dozens of companies are now bigger than the economies of entire ...

Most content strategies miss the mark. They’re filled with unnecessary fluff, rely on outdated tactics, and fail to deliver ...

Implementing a YouTube strategy can be a surprisingly effective way for news organizations to achieve a measure of financial sustainability. “One of the top sources of news consumption in the world is ...