With over 15 years of global marketing experience, Lindene Cleary has built a career on championing bold, differentiated ...

A state-of-the-art catamaran reveals a stretch of Tasmania’s rugged southern coastline that few visitors get to see.

Tasmania’s World Heritage Wilderness Area and its ancient Huon pine trees are under threat as 17 rapidly growing bushfires ...

For Labor to describe critical marketing campaigns that drive visitation to Tasmania as “puff and promotion” is a blatant display of his disregard for homegrown jobs. Labor has not changed, and still ...

When you think of Australia’s iconic beaches, the brisk temperatures in Tasmania might not be the first place that comes to ...

Local tourism operators have reported a drop in penguin numbers this year as a rise in sea temperatures believed to be caused ...

Tasmania celebrated a milestone, welcoming its 1.5 millionth passenger since its self-described modern cruise era began in ...

Tourism Tasmania has announced it has appointed BMF Australia as lead creative agency following a competitive tender process.

The deal, which extends the Hawks’ 24-year partnership with the state for two more years, will see the club play eight games ...

Tasmania’s Bay of Fires has been named ‘Best Australian Beach’ for 2025 in the official list released by Tourism Australia.

BMF was appointed lead creative agency in 2019, creating Tourism Tasmania's long-standing Come Down for Air platform and ...