A cereal box that plays a video tutorial on making breakfast. A wine label that tells the story of its vineyard. A snack wrapper that launches a game on your phone. These aren’t scenes from a ...

Scientists at Punjab Agricultural University (PAU) have developed a "farm-to-phone" digital traceability system using QR codes to modernise agricultural marketing. The initiative is designed to help ...

Dynamic QR codes are emerging as a key tool for brands to own the post-purchase experience and capture first-party data The QR code movement that took hold during the pandemic may have changed how ...

Uniqode reports that QR Code trust hinges on consistency; reliability shapes user confidence more than security messaging.

Scientists in Japan developed a method to 3D-print cookies with built in QR codes. The non-toxic addition could help cut down on waste products like wrappers and packaging as well as add to food ...