Sentiment analysis is showing great benefits for businesses deploying it. So why do so many continue to ignore this tool? Sentiment analysis is the kind of tool a marketer dreams about. By gauging the ...

I’ll admit, when I first heard about Google, Facebook, and Nielsen studying, decoding and monitoring language and chatter on the Web and “listening to conversations,” the consumer part of me got a ...

Enterprises across the globe and in various domains are renovating their business offerings and trying to implement all that’s required to embrace digital transformation in a bid to become leaders of ...

Every day, humans type out more than 200 billion emails, hundreds of millions of tweets, and innumerable texts, chats, and private messages. No one person could pick through even a tiny sliver of this ...