Prescriptive analytics has become a real competitive advantage for marketers. Here's why. Analytics has long been the backbone of marketing success. Analytics enables marketers to make data-driven ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

When a patient walks into a doctor’s office with a symptom, there are few ways for a physician to look at the situation. There is a descriptive perspective, which looks to the past and says, “Aha! The ...

I was watching a short video by Babson College Prof. Thomas Davenport on the Harvard Business Review website recently and found it to be a good, simplified explanation of analytics. (Stop! Don't swipe ...

Troy Segal is an editor and writer. She has 20+ years of experience covering personal finance, wealth management, and business news. Amilcar has 10 years of FinTech, blockchain, and crypto startup ...

This ebook, based on the latest ZDNet / TechRepublic special feature, explores how you set up an analytics infrastructure that sees around corners and gives you options to avoid a head-on crash. Read ...

Improved interoperability can lead to greater connectivity that produces real-time data to enrich enterprise analytics tools—optimizing prescriptions, and ultimately producing better outcomes. The ...

Descriptive analytics -- looking into what has happened in the past -- is commoditized. Traditional BI, reports, and dashboards are well understood and used in one way or another across a wide ...

While predictive analytics have been an ed tech buzzword in recent years, they are but a midpoint in the evolution of data analytics in higher education. What began as descriptive analytics, the ...

LONDON--(BUSINESS WIRE)--Quantzig, a pure-play analytics solutions provider, has announced the completion of their latest prescriptive analytics study for a health care service provider. Based in the ...