To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

Few automobile logos are as recognizable as Chevrolet’s bow tie. You’d think the story of its creation would be well-known. Actually, it’s a bone of contention. All historians agree on one thing: The ...

The best fashion logos tend to stand the test of time, and that's certainly true of the Louis Vuitton logo. The design turns ...