Operational databases continue to expand, with database sizes growing in most organizations. There are several reasons for this growth. The primary reason, of course, is that more and more data is ...

A marketing database must be able to perform all of the mission-critical analytical tasks required for data-driven marketing. Many people think they have a marketing database when, in reality, what ...

Today databases and data warehouses are not only systems for reliable storage and processing of service information. One of the most attractive features of big data technologies is the cost of storing ...

In keeping with the move toward multichannel marketing, many catalogers are converting their house files into customer marketing databases, says Arthur Middleton Hughes, vice president/solutions ...

In the latest refresh of its managed public cloud service, Cloudera has announced preview of a new operational database service that updates, for the cloud, its implementation of HBase. The service, ...

SAN FRANCISCO, June 11, 2025 /PRNewswire/ -- Data + AI Summit-- Databricks, the Data and AI company, today announced the launch of Lakebase, a first-of-its-kind fully-managed Postgres database built ...

Companies fail at database marketing for a variety of reasons, says Jeff Hassemer, director of product strategy at the data management solutions division of marketing solutions provider Abacus. During ...

Today’s analytical requirements are putting unprecedented pressures on existing data infrastructures. Performing real-time analytics across operational and stored data is typically critical to success ...