By tapping two well-respected collegiate coaches and adding resources, they’re hoping to attract young talent—and win more ...

Also on sale are the black and white Nike Air Zoom GT Cut 2 ($74.99) basketball shoes. Designed for speed and agility, the GT ...

The Nike SB Blazer is one of the popular series of the Nike brand. This series boasts a wide array of low-cut and high-cut designs.

One reviewer says, "Second time I bought these shoes." Another repeat buyer says, "I have this exact pair of shoes and loved them so much I bought a pair for my daughter. They are my go-to for walking ...

You can see these dynamics playing out in apparel and accessories right now. Nike is a trailblazer in the DTC space, driving up its revenues and market share by quickly adopting the trend.

One reviewer says, "I love these. This is my third pair." Another says, "Love these sneakers. Fits comfortably. Looks great. Always complimented." Even a reluctant Nike shopper says, "I am not a Nike ...

Deion Sanders has always been a trailblazer in sports and culture ... footwear and bridged the gap between performance and style. Nike/Nice Kicks The Diamond Turf 1: A Game-Changer in Athletic ...