Even in an era of more precise targeting and personalization, 44% of American consumers feel “ignored” by most advertisers, according to recent data from iHeartMedia and Pushkin Industries. Those ...

NEW YORK, NY – January 18, 2026 — House of Marketers, a global influencer marketing agency, released analysis highlighting how the creator economy is increasingly shaping consumer discovery, ...

There appears to be a major gap between marketers and buyers when it comes to the perception of advertising and its effects on purchasing habits. While 83% of marketers believe that traditional ...

DEERFIELD BEACH, FL, UNITED STATES, February 10, 2026 /EINPresswire.com/ — Wise Marketer Group (WMG), the trusted steward and advocate for the global customer ...

Significant amendments to the Telephone Consumer Protection Act (TCPA) have taken effect, introducing stricter consent and revocation requirements for marketers for telephone marketing and text ...

American Marketing Association - New York, March 26, 2026 (GLOBE NEWSWIRE) -- Consumers are uneasy about artificial intelligence (AI) in marketing, contrary to marketers’ expectations. They want AI to ...

Pepsi is putting its brand in the hands of Chinese consumers, and thousands are answering its call to develop a television commercial for mainland audiences. Just three weeks into the two-month ...