With prices of groceries up 12% in the last year, customers are ditching brand names for generic store products. But at what cost? NBC News’ Savannah Sellers heads to the Sensory Lab at Ohio State ...

The Defense Department has entered into an agreement with Valisure, an independent laboratory company, to advance a pharmaceutical quality risk assessment pilot study of generic drugs, according to an ...

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales increased by ...

Store-brand products are known to be cheaper, but sometimes, they're also better. These generic items have higher ratings ...

Shopping smart doesn’t mean sacrificing quality – sometimes the best deals hide in plain sight on store shelves. Generic products often deliver the same performance as their expensive counterparts, ...

Whether you’re single or married, have a large or small family, finding ways to save money is always a good idea. And with so many generic options out there these days, it’s often tempting to just buy ...

Name brands aren’t always better quality products. Consumer Reports tested store brands up against brand named items and found that they are equal if not better quality than well-known labels. And ...

Do you know which things you should always buy generic instead of name brands? You might be surprised by some of these suggestions from money expert Dave Ramsey. In a post on his website Ramsey ...

Switching between generic levothyroxine products won't make much of a clinical difference, a new study suggested. In a comparative effectiveness research study of 15,829 patients, those who switched ...

From up & up to Market Pantry, Target is well known for its private label line of brand offerings. These generic offerings are often reasonably priced and work just as well, if not better, than their ...