If you're Verizon, how do you promote your new Hum platform? This is a system that uses an OBD dongle to transform your older model car by adding accessible diagnostic information, geo fencing, ...
Verizon is using a modified Jeep Grand Cherokee to promote its new Hum vehicle connectivity module for 1996-present vehicles with an OBD II port. The modified SUV is dubbed the Hum Rider. The Jeep ...
Verizon has built a sky-high SUV to promote its cloud-connected automotive tech. The Hum Rider is a Jeep Grand Cherokee fitted with a custom undercarriage that can lift it about five feet in the air, ...
Here’s more proof that marketing firms really will do anything to get attention. Verizon recently enlisted marketing agency Thinkmodo to promote its Hum, a telematics “dongle” that plugs into a car’s ...
As far as marketing stunts go, the ‘Hum Rider’ created to promote Verizon Telematic’s Hum platform is an absolute knockout. Produced by Thinkmodo, Hum Rider looks like any other Jeep Grand Cherokee, ...
Imagine being able to escape congested roads by simply "jumping" over other cars. A "viral" video going around the Internet seems to make that dream a reality. The good news, it's actually a real, ...
Verizon has launched Hum Rider, a hydraulic jeep that widens to 8 feet and elevates to 5 feet, to promote the “elevate-your-ride” campaign of its HumX product at hum.com and verizonwireless.com. The ...
In an effort to promote how the expanded Hum app features new products to make driving safer, smarter and more connected, Verizon has launched an "elevate-your-ride" promotion with a hydraulic jeep ...
Some people build tunnels to deal with traffic, others reinvent the car. Hum Rider is that vehicular reinvention and, perhaps, the answer to all your traffic congestion frustration. It looks like a ...
March 21 (UPI) --A special effects company created an SUV that uses hydraulics to rise several feet and drive over California traffic -- but unfortunately, it's a one of a kind. Thinkmodo, the special ...
The Hum Rider is certainly some sort of publicity stunt, but it’s an intriguing concept that sparks the imagination. One can only imagine the road rage that would ensue for the people you drove over ...