There's a lot more going on in your brain than meets the eye when you spot McDonald's golden arches or Nike's signature swoosh. In 400 milliseconds, a logo can trigger emotional responses and even ...

Opinions expressed by Entrepreneur contributors are their own. Close your eyes and imagine Apple’s logo. Now think of Nike’s. How about Target’s? We’re willing to bet that you conjured up images for ...

Don’t underestimate the power of colour. Choosing the colours of your logo and brand is probably one of the most difficult jobs for a start-up and it’s so important to get it right. We make snap ...

Across the U.S. and around the world, billions are spent each year by companies trying to build a brand people can’t resist. One critical element in brand building (not the only one, of course but one ...

British Design Experts have created an infographic detailing the history of the logo. Looking as far back as ‘Logo Habilis’, a time where branded content was nothing more than a simple symbol, to ...

If you want your logo to stand out, it can help to take some cues from the past. Retro logos—designs that utilize elements like vintage typography—can evoke nostalgia and create strong emotional ...

Opinions expressed by Entrepreneur contributors are their own. If you are building a company that depends on making people feel sexy and sophisticated, it’s probably going to confuse your consumers if ...

Did you like this article? Know someone who would enjoy it too? Share with your friends, free of charge, no sign up required! Simply share this link, and they will get instant access… Ayaz Nanji is a ...

Want to know how to create an iconic logo? This infographic, created by printing firm X Print, was designed to give brands pointers on how to best design a logo and inform them of the nuances required ...

EXCLUSIVE: Radial Entertainment's FilmRise has landed worldwide rights to YouTube franchise The Infographics Show. Radial struck a multi-year deal with Infographics Show producer Dark Matter Design, ...