Warc19d
Frito-Lay Canada: Do us a flavour, taste of Canada! Phase 1
This case study describes how Frito-Lay, a potato chip brand in Canada, added a personalised video function to revitalise a successful campaign. The brand's 'Do Us a Flavour' campaign had run ...
ADWEEK on MSN7d
Lay's Super Bowl Ad Trades All-Dressed for Farm-Grown
The Frito-Lay brand says storytelling, not tariffs, prompted the switch from a Canadian theme to a Taika Waititi heartland ...
Massive Donut recall in US and Canada: Over 2 million products pulled due to Listeria contamination risk – What should consumers do?
Over 2 million donuts have been pulled from shelves due to Listeria monocytogenes contamination. The recall includes cake ...
Lay’s Classic potato chips recall elevated to highest FDA level over ‘deadly’ ingredient
The FDA first announced on December 18, 2024, that Frito-Lay issued a recall on a “limited number” of the 13 oz bags of chips. These Lay’s Classic Potato Chips bags were recalled because they “may ...
MyNorthwest.com13d
Frito-Lay in a crunch: Lay’s chips recall increased to highest risk level
Frito-Lay is recalling bags of Lay’s Classic Potato Chips after the FDA increased the risk level of the product to its ...
The FDA Updated Lay’s Potato Chip Recall to Its Most Serious Level
Additionally, the recalled Classic Potato Chips have the UPC 28400 31041 and both the “Guaranteed Fresh” date of Feb. 5, 2025 ...
USA Today13d
Lay's potato chips recalled, could include milk. How to check your chips
Here's what happened and how to know if a bag of chips is part of the recall. Last month, Frito-Lay issued a recall warning that more than 6,300 of its 13-ounce bags may contain undeclared milk ...
The Hill13d
Lay’s recall upgraded to highest risk level
Frito-Lay issued a recall of a limited number of 13-ounce bags of Lay’s Classic Potato Chips in December due to undeclared ...
Law7d
Frito Lays Could Face Liability for Customer's Grocery Store Fall Over Pallet Guard, Judge Rules
A federal judge denied Frito-Lay's attempts to dismiss claims accusing the company of negligence after a woman tripped and fell over pallets of products in an Illinois grocery store. Mary Ellen ...
WJW-TV Cleveland on MSN13d
Lay’s potato chip recall: FDA warns snack could cause ‘death,’ moved to highest risk level
Lay issued a recall for some of its Lay’s Classic Potato Chips last month, the the U.S. Food and Drug Administration has ...
Variety7d
Lay’s Chooses Sweet Over Salty for Potato Chip Pitch in Super Bowl
Frito-Lay is getting ready to turn traditional notions of potato-chip advertising into mash. The snacking giant, part of PepsiCo., will run a minute-long Super Bowl commercial for its flagship Lay ...