Journal of Productivity Analysis, Vol. 42, No. 2 (OCTOBER 2014), pp. 175-186 (12 pages) The standard data envelopment analysis measures of the Charnes—Cooper—Rhodes (CCR) and slacksbased measure (SBM) ...
Ad tech is obsessed with optimization. Every signal, platform, algorithm, clean room, or assistant, is pitched as a way to bring brands closer to consumers. But what if the opposite is happening? What ...
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