Usage-based pricing (UBP) is on the rise — 61% of SaaS companies used this model in some form in 2022, VC firm OpenView found out. UBP consists of charging based on how the service or product is ...
In enterprise software-as-a-service (SaaS), usage-based pricing — a pricing model in which customers are charged only when they use a product or service — is gaining ground. According to a report from ...
In the digital era, heightened by AI's influence, I would argue that the lack of a usage-based pricing model hinders businesses. Usage-based pricing—where customers are only charged when they use a ...
The majority of software companies utilize a subscription-based pricing model to charge their customers, a straightforward approach in which a company pays a fixed amount regardless of how often a ...
I’ve spoken with enterprise leaders who felt like their revenue was saturated—they had reached product maturation and had everything the platform needed. They were just looking for ways to increase ...