Conclusive research is a structured data collection technique that provides detailed, factual information that's useful in decision-making. Descriptive marketing research is a form of conclusive ...

Forbes contributors publish independent expert analyses and insights. I am a Customer Experience Futurist, Author and Keynote Speaker. Understanding your customers when there’s only a handful isn’t ...

With the development of new AI technologies such as generative AI, the use of AI in business is progressing in companies. However, it is said that few companies are achieving concrete business ...

Let me be upfront: this post will contain statistics. Not the fun, pithy kind like “60 percent of statistics are made up on the spot,” but actual cold, hard statistical practices. Joking aside, I’m ...

Divya Malhotra, director of analytics and innovation at Connecticut-based Stamford Health, spoke with Becker’s Hospital Review about deploying data to clinicians and seizing the power of descriptive ...

A trained nurse and data analyst with the Global Health and Infectious Disease Research Group at the Kumasi Centre for Collaborative Research in Tropical Medicine in Kumasi, Kwaku Duah, is urging ...

A new approach for exploratory factor analysis (EFA) of data matrices with more variables p than observations n is presented. First, the classic EFA model (n > p) is considered as a specific data ...