How to Create a Brand Style Guide Learn the purpose and best practices of implementing a style guide for your brand. Developing a Brand Style Guide is central to establishing and maintaining the ...

Strategic Communications & Marketing (SCM) generally follows AP style and subscribes to the AP Stylebook, which includes spelling, grammar, style and usage and stresses consistency, clarity, accuracy ...

If your brand is like most, you create various types of content across multiple channels. You might even have more than one creator on your content marketing team. How do you ensure the content you ...

The early style guides came in the form of manuscripts and books, mainly out of academia and journalism. They were made for print, in print. Left, Associated Press, 1998. Right, University of Chicago, ...

For any company, organization, or even individual writer, maintaining a consistent voice is a constant challenge. Writer is a startup aiming to provide a solution ...