Effective pricing can make or break a business. Selling a well-established product at a similar price to competitors is an option for small retailers who want to draw customers to their businesses.

The current business world is becoming increasingly competitive, with industries being flooded by businesses offering similar products and services to consumers. Pricing is one of the strongest tools ...

LONDON--(BUSINESS WIRE)--Infiniti Research, a market intelligence solutions provider, has recently announced the completion of their latest competitive pricing strategy for a fast food company. During ...