Wedding registry marketplace Zola is enabling its mobile application users to leverage a registry checklist feature that streamlines the product-choosing process by giving engaged couples a way to ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. The data is in: more people own a mobile device than a toothbrush.

While you may not have a computer science degree or venture capital funding, with some strategic preparation informed by the needs of your future users, a successful mobile app launch is within reach.