The anchor has become synonymous with Hope and has roots in the college’s legacy. The metaphor originated from an observation the Rev. Van Raalte made regarding the Pioneer School: “This is my anchor ...

Supposedly 80% of the information we receive from a logo comes from the colors contained within it. That's because different colors evoke different feelings and emotions. Companies will often go to ...

Your logo is the face of your brand, the first thing people see and associate with your business. That’s why it’s crucial to create a logo that not only stands out but also resonates with your ...