All three of these corporate behemoths’ updated wordmarks are somewhat heavier than their predecessors, while not representing radical changes. Unlike Walmart’s brutalist look of a generation ago, ...
‘It’s a pretty big change, a big deal,’ says HPE Vice President of Brand, Culture and Creative Paula Berg. ‘Our name as a company remains Hewlett Packard Enterprise of course, but our new logo we ...
Nike has officially filed the trademark paperwork for Bronny James’ personal signature logo, securing the branding for future footwear and apparel releases The distinctive “B” emblem features a sharp, ...
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