Behr paint is going big for their 2025 color of the year! On Aug. 21, the company announced “Rumors,” a reimagined deep ruby red that adds “warmth and rich allure both in and outside the home” as ...

New data shows choosing a red paint color is on the rise amongst Americans–where nostalgic flair meets undeniable elegance SANTA ANA, Calif., Aug. 21, 2024 /PRNewswire/ -- Today, Behr Paint Company ...

Voted the Most Trusted Paint Brand in America*, Behr brings that same commitment to innovation and performance to every new ...

"It's not your grandma's red," Erika Woelfel, Vice President of Color and Creative Services tells PEOPLE. "It's reinvented and reimagined for 2025" Emily Strohm is a Senior Editor at PEOPLE. She has ...