Kia Motors America has added augmented reality technology to its digital assistant for Facebook Messenger. The automaker introduced its newly enhanced digital assistant at Facebook's annual F8 ...

Facebook is adding augmented reality target tracking in a closed beta test. Facebook’s AR Target Tracker is being used on posters for the movies “A Wrinkle in Time” and “Ready Player One.” Pointing a ...

Augmented reality is coming to Reels Ads and Facebook Stories, Meta announced this afternoon at the IAB’s NewFronts as part of its pitch to advertisers. The update allows brands like Sephora, Tiffany ...

Facebook is working on a new augmented reality platform for mobile devices that will support games and other location-based activities. Speaking during the F8 Facebook developer conference keynote, ...