This feels like the good old dotcom days: Adobe is buying a web analytics firm for $1.8 billion. Adobe said today it will acquire web analytics firm Ominture for $21.50 a share. That’s a 45 percent ...

If the words “monetize your Internet application” set off bells in your head, then Adobe has some news for you: the software giant has announced a deal to acquire Web analytics firm Omniture in a ...

Forrester kicked out a new Wave report that focuses on the best Web Analytics platforms offered today. Read on to see who made the cut, as well as where you can expect this market to move in the ...